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I Brag On Black Women.
Tierra Smith is an award-winning journalist, media strategist, and speaker who merges creativity with credibility. From shaping strategies at legacy media brands to building platforms that uplift underrepresented communities, she’s committed to storytelling that amplifies marginalized voices and delivers measurable results.
About Me
As the founder of Wins For Black Girls and Watch Me Win, Tierra is a leader in creative storytelling, audience growth, and digital campaigns that center underrepresented voices, drive social impact, and produce measurable results. She offers expertise in social media strategy and management, content creation, public relations, and media coaching.
SERVICES
Social Media Strategy & Management
I help you show up consistently with strategy-driven content that builds trust
and grows your community.
Content Creation (Captions, Reels, Blogs, Newsletters)
Need captions that convert? Reels that pop? I create high-qualitycontent that reflects your brand and voice.
Public Relations &
Media Coaching
Whether you're preparing for press or pitching your story, I’ll help you show up clear, confident, and credible.
TESTIMONIALS
Charlie Billingsley
Museum for Black Girls
Working with Tierra was an absolute game-changer for our space. She hosted several markets inside the Museum for Black Girls in Houston, and each one brought incredible energy, foot traffic, and visibility to the museum. Her marketing skills are unmatched. She not only knows how to curate a successful event, but she also knows how to get people in the door. The markets she organized were some of the most successful we’ve seen, both in turnout and community.
Kalish Nesbitt
Well-Run Retail
Tierra is one of those people who just gets it. She’s smart, creative, and makes marketing actually feel fun and doable. Not only does she help bring visibility to your brand, but she’s the kind of motivator and community-builder every business owner needs in their corner.
Clara Williams
Calm & Co.
Tierra helped Calm & Co. become
a recognizable brand in the Tulsa wellness space in under two months. She strategized and created content to maximize social viability. Shared invaluable ideas for events, marketing, and brand storytelling. Adding Tierra to your brand launch or pivot is a
no-brainer. The results and energy are immediate. From consultation to implementation,
Tierra is a game-changer.